Westfield launches the LMFF Fashion Bar

Karen Webster, Festival Director officially kicked off the start of LMFF’s activity at Central Pier by launching the LMFF Fashion Bar presented by Westfield Doncaster. Key fashion journalists, international guests to the Festival and Melbourne celebrities attended the launch in anticipation of the first runway showcase in Peninsula; L’Oréal Paris Runway 1 presented by Grazia.

Editor of Harper’s BAZAAR, Edwina McCann was also in attendance as she enlightened the audience with insight into a Fashion Fairytale Exhibition displayed in the bar. The exhibition was of photographs that captured the breathtaking shoot in the April issue of the Harper’s BAZAAR which featured the likes of Natalie Imgruglia, Emma Lung, Rachel Taylor and Sophie Lowe.

Famous faces won’t be the only people spotted throughout the week as Westfield Doncaster is drawing on the importance of YOU with its photographic exhibition, ‘Faces of the Festival’.  The exhibition showcases patrons of the Festival including fashion lovers, stylists, designers and models – make sure you get your photo taken!

Author, Anna Riordan, Partnerships Executive

Collette Dinnigan

Photos by Lucas Dawson www.lucasdawson.com.au

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