Archive for the ‘ LMFF 2010 Program ’ Category
L’Oréal Paris Runway 7
The feel of this group show was sleek, modern and fierce, styled by Caterina Scardino this was all captured – whilst still feeling effortless. A strong and established designer group this was such a polished runway!
Author, Geraldine Frater, Project Manager, L’Oréal Paris Runway 2010
Akira
Easton Pearson
Scanlan & Theodore
Tina Kalivas
Photos by Lucas Dawson www.lucasdawson.com.au
BUSINESS SEMINAR
WOW my life has changed. I have never had such an incredible day of information and inspiration that has made me really think about how the world of fashion is moving forward. What a thrill to have experienced the 2010 LMFF Business Seminar. People like Sarah Curran (from mywardrobe.com) and Sojin Lee (from fashionair.com) have changed the way we experience fashion revolutionising fashion retail and media online. Paul Bennett is an agent provocateur and the world needs more people like him who turn our business worlds upside down. I was equally inspired by the charismatic Christian Blankaert who has challenged my perception of luxury. Finally what a delight to hear from the dynamic duo of fashion Malcolm Carfrae and Francisco Costa from Calvin Klein inspiring the audience with their humble brilliance.
Author, Karen Webster, Festival Director
Photos by Lucas Dawson www.lucasdawson.com.au
Sidewalk – Review
Beautiful jewel toned dresses, embellished separates in a range of gorgeous fabrics and an array of classic skirt styles, Review’s Sidewalk show featuring their “Winter Wonderland” collection was simple yet sophisticated.
A subtle but very fashionable take on the Alice in Wonderland theme ran through out the entire show, which featured several key outfits that I could have easily tucked into my bag at the end of the show! Loved, loved, loved the blush pink and steel grey A line skirt!
Cannot wait to see what the rest of the collection includes when it hits the stores later this month.
Photos by Lucas Dawson www.lucasdawson.com.au
Fashion Collections – Mini Me
The Mini Me show is always a favourite with the crowds and LMFF team! Bonds kick started the show with a fabulous and energetic collection, Zephire created a mock paparazzi introduction while the show ended with an Alice in Wonderland themed moment along with a large costumed rabbit on stage! There were over 50 adorable kids involved in the show and many proud parents.
Author, Jacelyn Hawkins, Project Manager, Fashion Collections
Bonds
Just Jeans
Moppit
Replika Revolution
Photos by Lucas Dawson www.lucasdawson.com.au
Herald Sun Marketing Breakfast
The morning started with a bento box full of exciting food sensations, salmon on pumpernickel bread, poached fruits and a mixed berry muesli to name a few. Network Ten’s Charlie Pickering got the crowd warmed up before introducing Paul Bennet whose presentation on Thoughtless Communications got us all thinking outside the rectangle (thanks Herald Sun!) What a wealth of insight into marketing communications giving us all a fresh approach on how to invigorate our brand.
Author, Sherridan Green, Project Manager Business Events and Beauty Workshop
Photos by Lucas Dawson www.lucasdawson.com.au
Student Showcase
If this is the future of fashion then beam me up Scotty! The amazing showcase of student collections was supported by established designer collaborators Sportsgirl and what a show it was. Inspiring, energetic and invigorating this show really puts the Australian fashion institutes on show and we should all be proud!
Theatrical light and sound set the stage for the recently graduated designers of Metamorphosis Student Showcase to wow the audience with their innovative, avant garde collections. As yet unconstrained by the commercial realities of producing wearable, accessible garments, the 12 graduates from around the country showed collections that experimented and played with notions of fashion from a variety of perspectives.
The results were at times dramatic, extraordinary and elegant, as each designer presented his/her unique comment on fashion.
Author, Jo Cramer, Project Manager
Albert Lee – RMIT University, Melbourne
Christiana Livaditis – RMIT University, Melbourne
Daniella van Camp – University of Technology, Sydney
Laura de Vries – RMIT University, Melbourne
Photos by Lucas Dawson www.lucasdawson.com.au
L’Oréal Paris Runway 4
This runway felt like a true birthday celebration as In Style turned 10 at LMFF. Opening the runway was acclaimed producer DJ’s Miriam and Olivia Nervo – the LMFF 2010 Ambassadors. Playing their new music and also some of their favourite tunes from the past decade they warmed up the crowd and got the birthday celebration started.
This theme continued with another stunning blonde, Viva L’amour Djing through the designer sections including some of the favourite music from over the past 10 years from designers such as Gorman, Karen Walker and Mimco. The finale ended with balloons, colourful lighting and a lot of smiles from the models. Happy birthday In Style!
Author, Geraldine Frater, Project Manager, L’Oréal Paris Runway 2010
Arabella Ramsay
Mimco
Obüs
Yeojin Bae
Photos by Lucas Dawson www.lucasdawson.com.au
Style Celebration
WOW!! What an amazing event the Spotlight presented Style Celebration turned out to be! A brand new LMFF event and it’s proven to be a popular one.
Fashion experts and icons Dhav Naidu, Sarah Gale, Fernando Barraza, Karen Webster, Kate Gaskin, Gwendolynne Burkin and Richard Nylon (to name a few!) came together on Wednesday afternoon to showcase the latest trends, styles and designs to a packed audience at Federation Square.
Celebrity ‘Style Spotters’ including LMFF Ambassadors Olivia and Miriam Nervo and Kate Gaskin, were amongst the crowd hand picking stylish individuals who were later judged by special international guest Gabriele Hackworthy. The “Pin & Win” contestants whipped up fabulous designs in 15 minutes! And just to add one final touch, Ricki Lee Coulter closed the event in true style entertaining the crowd with her latest hits!
Nicole De Fazio, Project Manager – Style Celebration presented by Spotlight
Photos by Lucas Dawson www.lucasdawson.com.au
Sidewalk – Unzipped
Obviously “unzipped” alluded to something a bit cheeky and Pacific Brands ensured there was no disappointment here! Not only did the show present some gorgeous lingerie for the girls there was also plenty of great underwear for the guys too! The show included some cute and ultra addictive, Antz Pantz bra and brief sets and the oh so comfy Bonds range didn’t disappoint. It was great to see that Berlei has jazzed up the staple t-shirt bra in every woman’s wardrobe – the contour bra – love it! The rest of the catwalk action from Rio, Jockey and Holeproof was presented by the Bondi Rescue Boys who took some time out from the surf to take a stroll on our lovely shores here in the south – welcome boys!
So apart of the brilliant undies there were some amazing celebrity guest appearances from Ruby Rose for Bonds, Erin McNaught for Antz Pantz, Jockey’s glamour Giaan Rooney and to top it off we were privy to gawk at the awesome moves of Timomatic & Talia from last season’s So You Think You Can Dance!
The guys and gals looked great and kudos to Pacific Brands for bucking the stick insect trend on the catwalk. It sure was hot on the Sidewalk today!
marie claire and L’Oréal Paris Beauty Workshop
Rae Morris, Beauty Director at L’Oréal Paris and Emily Taylor, Beauty Editor from marie claire lead two beauty workshops on Wednesday to ensure we could all go home and make ourselves Runway ready!
Rae and Emily covered all the key trends in make up for autumn winter 2010. The gift bag we received was filled with over $100 worth of L’Oréal goodies to ensure we all got a great start at refining our new found skills!
Author, Sherridan Green, Project Manager Business Events and Beauty Workshop
marie claire Beauty Editor, Emily Taylor, and L’Oréal Paris Beauty Director, Rae Morris, talk ‘all about face’
Rae Morris demonstrates the common eyeliner mistake – ‘the golden arches’
Photos by Lucas Dawson www.lucasdawson.com.au
L’Oréal Paris Runway 3
Opening this group of designers was a special ‘Levante’ fashion moment featuring Bertie Blackman and band to showcase the versatile looks of the LMFF official hosiery partner. The mood was dark, chic and almost a little gothic. The Runway was presented by Madison, who brought a ‘new polish’ theme to the show which was brought to life through the hair and make-up looks: a dark wine lip and 50s inspired hair that carried across all the designer sections by the amazingly talented Melbourne stylist Kate Gaskin.
Author, Geraldine Frater, Project Manager, L’Oréal Paris Runway 2010
